Proposal
/ Revenue Opportunities For
Businesses, Media, and Organizations
By Cesar
Plata, Founder infoBayArea.com, 10/17/07,
Rev 03/10/08
Following is a business proposal for media, organizations,
and businesses who are interested in growing their membershps and increasing
their revenues and visibility. Quite simply, all of us will benefit by working
together and LEVERAGING each
others' expertise and resources.
Read this:
• Networking
101 - Networking Tips, Organizing Succesful Business / Networking Events, and
How infoBayArea mixers are different...
Summary
infoBayArea.com
will PAY YOU for your participation!
• The
key to our combined success is LEVERAGING.
• Best
business is personal business! A
little courtesy goes a LONG way!
• infoBayArea.com events
are YOUR events!
• The
best thing you can do for your clients is introduce them to other clients.
We
PAY YOU for referrals. 2 Opportunities:
1. Receive
20% for any advertising and exhibitor referrals. Simply
tell others about infoBayArea.com
and encourage them to contact us. We will
discuss various opportunities and offer discounts for advertising
and/or their participation in multiple events. We are VERY flexible with our
rates! When we get paid, YOU get paid!
2.
Receive $4 per ticket sold. Promote our
business networking mixers by email and encourage others to purchase advance
discount tickets by clicking on a private-labeled link to track advance tickets
sales: http://infobayareaYourCompany.eventbrite.com. We
will pay you
$4 per ticket sold (after the minimum number of 10 advance tickets
sold combined for all events).
• Our
events are YOUR events! We organize and host business networking
mixers, you don't. 100s of professionals and business owners usually attend
our events - You can now host 'your own' business mixers and introduce your colleagues
to many potential clients. We do ALL the work, you simply help promote the event
to your database, and get credit for it! We want you to take ownership
of our events (Your company & infoBayArea.com
cordially invite you...) infoBayArea.com
is strictly the 'event planner' in the eyes of your clients. Read More:
How
infoBayArea.com business networking mixers are so different...
• infoBayArea.com
is in a serious growth mode. Besides updating our website, we will host bigger
and better events throughout 2008 and beyond. We want to work with you and develop
long-term relationships with our clients and guests. All of us will benefit.
Contact
Us
We look forward to seeing you and your friends and
colleagues at our upcoming events.
Please contact us to discuss
details and answer any questions. Thank you for your time and consideration.
• Cesar
Plata, Founder infoBayArea.com, 408 272-4772,
239-9006 cell, cplata@infobayarea.com
We
are very flexible and want to work with you. Rates and fees are subject to change.
Background
Businesses
and Organizations:
• Usually
reach out to and draw the same crowd, every month.
• Spend
much money to pay for locations, caterers, music, entertainment, media advertising,
etc.
• Staff
or Volunteers spend much time organizing the events. Such time could sometimes
be better utilized dealing with clients, working, etc. Time = money!
• Not
all staff or volunteers have the years of experience, knowledge, or contacts
to organize successful, effective, and profitable event(s).
Media:
• Account
executives usually go out of their way to help their clients improve their marketing
and business practices. Note
- many small business clients do not know how to network.
• Spend
much money to sponsor events.
• Charge
subsantial advertising rates compared to infobayarea rates. infoBayArea.com:
• Hosts
monthly business/networking mixers in friendly,
fun, upscale, business-casual environments, at major locations throughout the
Bay Area such as fine restaurants and museums.
• Since
1998, our weekly newsletter distribution list
has grown to over 14,000 (October 2007).
• We are very particular who we reach
out to. Our target audience is very diverse, business owners and professionals.
We bring together many entrepreneurs, mid-size companies, and major corporations.
We often have 30-55% newcomers at each of our events! Our audience is professional,
very polite, good-looking, and lively.
• Our regular monthly networking events usually
draw 100-250+ business owners and professionals. Our larger, Silicon Valley business
expos and mega mixers draw 500-800+.
• Note
- we never pay for catering, live music and entertainment. We also pay little
to nothing to rent locations.
• How
do we do it? We are very well-connected, and we offer Bay Area establishments
incredible opportunities to get lots of marketing and visibility (online, flyers,
newsapers, magazines, TV, Radio, etc. ), and also earn revenues during the event,
which we usually host on Thursdays (often slow evenings for these locations).
• We
are not an overnight success. Since 1998, we have slowly but surely grown our
weekly newsletter distribution list to over 13,000 (March 2008). We network
a lot by attending numerous events, and distributing our flyers. What we feel
we are very blessed with - hundreds, possibly thousands, of people, appreciate
our services and tell others about our website and events. You can never pay
anyone enough for word-of-mouth advertising! Our website has gone through several
facelifts (expect web 2.0 soon) which have increased the traffic tremendously:
450+ visitors/day, top 5-10 ranking for many key words on major search engines
such as Google, MSN and Yahoo.
• We give it that 'personal touch' We greet people with
'Latino / Southern Hospitality'. People want to be treated like they would treat
others. They want to feel welcomed and leave an event knowing that it was worth
their time and investment. We are truly grateful for their consideration and
always look forward to seeing them at our upcoming events AND advertising on
our website!
• We have organized hundreds of events
- infoBayArea.com monthly business/networking mixers, dinner socials, and the
very well-attended Silicon Valley Business Expos.
• We have incredible plans for growth. Stay tuned for more!
The
Revenue Proposal - Details
• infoBayarea.com offers this win-win, performance-based
opportunity to
businesses, media, and organizations that can reach out to and draw crowds
of professionals and business owners. This is an incredible opportunity to network
with other influential corporate and business leaders, promote your organization,
and earn revenues.
• infoBayArea.com
will pay you to participate and for your referrals! This is how:
• infoBayArea.com
will host monthly business networking events:
First Thursday of month in Silicon Valley
(San Jose area)
Third Wednesdy or Thursday of month in San
Francisco , Palo Alto, or Fremont areas
3 times per year will host
Silicon Valley Business Expos (100+ exhibitors, 500-800+ attendance)
• infoBayArea.com
will pay you:
20% for advertising & exhibitor
referrals
$4 per advance ticket sold online (after
the minimum number of 10 advance tickets sold)
Calendar, Jobs, and Discount/Offers ads
cost $75 each ($15 referral)
Business Directory ads cost $300/year ($60
referral)
Exhibitor Table costs $350+ per typical
business networking event ($70+ referral)
Exhibitor Table costs $400-$1000+ per
Business Expo ($80 - $200 referral)
Tickets for typical mixers usually cost
$0 to $11 advance, $15/door
Tickets for business expos usually cost
$21-$25/advance, $25-$30/door
• Your
organization will:
Encourage people
to purchase advance tickets online, and refer businesses to participate as exhibitors.
We request you take ownership of the event when promoting it:
' Your Organization & infoBayArea.com cordially
invite you...'
• infoBayArea.com
will provide your organization with:
An exhibitor table, linen, and 2 tickets (please submit
names in advance)
Revenue opportunities also available for referrals (with
no exhibitor table for your organization)
Customized EventBrite webpage to track your advance ticket
sales:
http://infobayareaYourCompany.eventbrite.com
• infoBayArea.com
will offer referral credits towards advertising and exhibitor tables
Cost to participate: $350-$450 Refundable
Deposit**
Refund deposit for ticket and/or referral
sales which total at
least minimum amount
Your organization
listed in the Event Program (only for the business expos)
Your organization and logo displayed on the event webpages
An invoice sent to you by email and regular mail
** Your organization has the option to decline the exhibitor table
and receive a refund by check by deadline date (minus
$80 administration fee)
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